Content Producer

October 16, 2024

About the job

We’re looking for a talented Content Producer to join our team at TESBROS. Your mission? To educate and empower both prospective and existing customers, making the world of DIY vinyl and PPF accessible to all. At TESBROS, empowering our customers through education is a cornerstone of our mission. As a Content Producer, you’ll play a pivotal role in expanding our audience and fostering meaningful connections within our community.

Our Story
We’ve created the largest Tesla DIY community in the automotive vinyl space and helped tens of thousands of owners do projects on their Teslas. We’ve been helping them with their DIY projects since 2019 and exist to serve the automotive market in three different pillars:

*Customization: *TESBROS is on a mission to help vehicle owners customize their ride exactly the way they want it. Eighty percent of vehicles in the US are composed of four boring colors, and we're here to change that with vinyl wraps. We help owners CUSTOMIZE their vehicle by providing step-by-step video resources and custom-designed kits with DIY-ers in mind.

Protection: Over the years, as auto manufacturing has scaled, paint is no longer as thick as it used to be. TESBROS helps owners protect their vehicles with Paint Protection Film and other accessories like mudflaps to keep their vehicles from rock chips, scratches, and dings. This helps keep the vehicle's overall value higher and customers happy, knowing that it’s protected.

*Maintenance: *Keeping your vehicle clean and maintained doesn’t have to be difficult. TESBROS provides video instructions on using all our products so you can keep the wrap and vehicle nice and shiny.

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Our DNA
Our core values are our north star in how we do small things and big things. It’s the DNA of who we are.

We think about the customer at every phase of decision-making.
We're obsessed and passionate about mastering our crafts, which will allow us to be better educators.
We're proactive in identifying issues and creating long-term systems to solve them.
We care for each other as equals through radical transparency.

Who We're Looking For

Creative: You enjoy thinking outside the box and aren’t afraid to experiment with different content styles.
Tech Savvy: You are on top of the latest and greatest equipment and software for content creation. You have a deep understanding of production (shooting, editing, lighting and audio). Whether it’s new software or a new market, it doesn’t scare you. You tackle it straight on.
Always a Learner: You put your all into your work. You enjoy learning more about the audience that you’re providing content for.
Team Player: You thrive in a collaborative setting and enjoy working closely with others. You have no problem taking the lead when given the opportunity.

High-Level Problem Solver: You find joy in quickly solving problems not on a surface level, but getting to the core issue and creating smart systems to solve it.
Adaptable: We are a scaling business, and things change fast. You are comfortable with the changes and think quickly on your feet.
Self-starter: You’re extremely self-driven and don’t need any hand-holding. You take extreme ownership of your wins and failures, and you don’t blame anyone else.

Bonus points if:

You have experience or a desire to be on camera.
You have experience leading a content or social media team.

What You’ll Be Doing

Manage and grow our YouTube channel in collaboration with the content team. This means creating a content strategy with marketing efforts in mind. You’ll be shooting, editing, and optimizing videos, shorts, and thumbnails.
Collaborate with the e-commerce team to develop ads and other assets for marketing campaigns throughout the year.
Manage the creative side of our course website. Create step-by-step course instructional videos and assets for customers.

Work with the e-commerce team to shoot new product photos and instructionals for product pages.
Develop, manage, and create processes within the content department to make practices more efficient.
From ideas to publishing, manage our blog website to further educate new and recurring customers.
In collaboration with our marketing team, create and manage social media posts on all channels, including X, Facebook, Instagram, and TikTok.

Perks
Still interested? On top of getting to work with some cool folks, we have great benefits.

PTO and holidays: You can enjoy 18 days of PTO and holiday pay every year.

Amazing People: You’ll get to work with a gritty, passionate, and fun group of people.

Travel: Explore cities and events for conferences within the automotive industry. We visit Tesla events, SEMA, and other events, so we’re on top of our game.

Health Benefits: We provide health insurance and cover 75% of your cost + 100% of your cost for your subscription to Hitchcock Health (Clinic). On top of that, we provide HSA.

Retirement: With a 3% matching to secure your future.

Salary: 40-60K, highly based on experience and track record. We’re open to growing someone with potential and investing in someone with the right culture fit.

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About the job

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